blog: news + information from “the home authority”

THE FAIRMONT CHICAGO – More to Love ~ Spend More Time at the Show and Less Time on the Bus!

January 29th, 2015

The Fairmont Chicago is the last stop en route to the McCormick Place Convention Center and enters the dedicated bus lane, which is reserved solely for buses traveling to and from McCormick Place, less than a block from the hotel.  This means a savings of at least 30 minutes every day that you can spend at the Show or enjoying the windy City.

And, to sweeten the deal, we are offering Housewares’ attendees who mention this post complimentary standard internet and access to 24 hour fitness center.

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To recap all the benefits of booking a hotel room at the Fairmont Chicago, Housewares’ attendees will receive:

  • Complimentary standard internet
  • Complimentary access to 24 hour fitness center
  • Discount 15% off at mySpa
  • Discount 15% off food outlets

If you would like to experience Fairmont Chicago during the 2015 International Home + Housewares Show, you can book your hotel reservations now!

HAVE DINNER ON US! BOOK YOUR DISCOUNTED HOTEL ROOMS NOW!

January 21st, 2015

Book your hotel room in the official Show block between now and February 20, 2015 to be entered for a chance to win a $100 gift card to one of our partner restaurants. Multiple winners will be rewarded.

Book Your Hotel Room

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Winners will be notified by February 25, 2015. Click here for IHA’s promotional terms. No purchase necessary. To participate without booking hotel rooms, please email the Show Team.

For more information on this promotion, please visit our restaurant partner webpage.

Inspiring Innovation: An Interview with H. David Starr, Nath, Goldberg & Meyer

January 8th, 2015

By Vicki Matranga, Design Programs Coordinator

Learn how to develop and launch the right products for the right customer—with the right methods! Be sure to attend some of the free executive-level educational sessions at the Innovation Theater. These programs will give you a new perspective as you walk the Show and will inspire, inform and improve your business.

unnamedThe four days of the 2015 International Home + Housewares Show will be packed with events and educational sessions. To help you plan your valuable time at the Show, we preview the 21 presentations that will take place in the Innovation Theater in the Lakeside Center. Don’t miss the chance to meet the speakers in person and for the opportunity to ask questions relevant to your work. All programs are audio-recorded and will be available on www.housewares.org after the Show.

International IP Protection 101

Monday, March 9, 2015, 12:30 – 1:20 p.m.

Innovation Theater, Lakeside Center, Room E350

Do you know your PCT from your CTM? When entering the international stage, it is important to have a basic understanding of intellectual property issues. From a “defensive” standpoint, not clearing your product’s intellectual property can result in lawsuits, damages and being barred from the market. Furthermore, delays in seeking protection can result in waiving rights altogether or having to deal with bad faith “squatters” and attendant avoidable costs. This session will provide an overview on seeking and securing IP protection abroad with particular emphasis on Canada, Mexico, European Union, Japan, Korea and China.

David Starr is a partner at the law firm Nath, Goldberg & Meyer, an IP boutique firm based in Alexandria, Va. The firm specializes in securing global patent, trademark and copyright rights. Since its formation, the firm has initiated IP filings in at least 116 countries.

David, what is the most exciting or rewarding part of your job? What inspires your passion in your work?

Working with clients and other attorneys the world over. In any given week, we may have dealings with clients and colleagues in Europe, Middle East, Far East, South America as well as Australia, New Zealand, Canada and Mexico. Not only have we developed great working relationships with our international clients and colleagues, but great friendships as well.

In the past few years, what has changed most in your business?

The Patent and Trademark Office has developed a number of resources on its website, including a number of forms for filing in the United States and abroad. We have had a number of clients get into trouble attempting to handle these filings on their own as there remain a number of traps for the unwary. We especially encourage our small and mid-sized enterprise clients to consult with us to ensure they secure the broadest scope of protection available to them.

Of course, the Internet has dramatically affected our international practice. Not only does email, Skype and the Internet facilitate communications with our clients and colleagues, but having access to international IP offices and databases is incredibly useful for advising clients.

Why did you choose to speak at the International Home + Housewares Show?

In addition to the Show’s impressive reputation, the Show markets to our core constituency – businesses with strong brands and innovative products that need to ensure protection as they enter the global market. As companies continue to get involved with international business, it is important for them to remember to protect themselves as much as they can by using various intellectual property means and methods. With the incredible attendance at the International Home + Housewares Show, it is an ideal avenue for us to remind your constituents of the importance of international intellectual property protection.

Tell us what you will be speaking about and how this topic is important for Show audiences.

My topic is International IP Protection 101. The Show brings exhibitors together with suppliers, vendors and partners from all over the world. It is imperative that marketers have their IP duly secured when doing business abroad. As indicated above, the more frequently companies have dealings with international clients and suppliers, the more important it is that these companies keep intellectual property in mind. I hope my discussion will help remind the attending marketers that intellectual property is an important consideration with conducting business inside and outside the U.S.

What do you see as consumers’ biggest concerns regarding housewares products?

The explosion in counterfeit sales affects businesses and consumers alike. Consumers do not want inferior quality and need to be able to trust the name of the brand. Depending on the market area, there can be a large number of “knock-offs” of various products. It is important that companies recognize the damage that knock-offs can do to their brand. So, it is also important that companies know that there are resources and avenues for them to protect their products and their brand names.

What are some of today’s trends or issues that new product development professionals and/or retailers face in the housewares market?

There are some true artists and artisans working in the housewares industries with giftware and dinnerware coming first to mind. Retailers need to trust that consumers are willing to pay for originality and authenticity for the beautifully designed products that will be displayed in their homes and work spaces.

Thank you, David, for sketching out some of the critical issues facing marketers today. You will surely help global marketers navigate the swirling waters of international trade. We look forward to your presentation at the Innovation Theater on Monday, March 9 at 12:30 p.m.

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Contact David directly at:

H. David Starr

112 S. West Street

Alexandria, VA 22314

(703) 548-6284

dstarr@nathlaw.com

www.nathlaw.com

Inspiring Innovation: An Interview with Debra J. Mednick, The NPD Group, Inc.

January 8th, 2015

By Vicki Matranga, Design Programs Coordinator

Learn how to develop and launch the right products for the right customer—with the right methods! Be sure to attend some of the free executive-level educational sessions at the Innovation Theater. These programs will give you a new perspective as you walk the Show and will inspire, inform and improve your business.Debra_J_Mednick_16_LargeFile

The four days of the 2015 International Home + Housewares Show will be packed with events and educational sessions. To help you plan your valuable time at the Show, we preview the 21 presentations that will take place in the Innovation Theater in the Lakeside Center. Don’t miss the chance to meet the speakers in person and for the opportunity to ask questions relevant to your work. All programs are audio-recorded and will be available on www.housewares.org after the Show.

Reengaging the Consumer

Saturday, March 7 1:30 -2:20 p.m.

Innovation Theater, Lakeside Center, Room E350

Today we are speaking with Debra J. Mednick, executive director and home industry analyst for The NPD Group. She is based in the Port Washington, N.Y. office of the global research organization. NPD operates offices in the U.S., Europe, Asia and Australia and provides information and guidance in many sectors, including automotive, apparel, sports and leisure, consumer products, food, fashion and technology. Mednick provides a comprehensive view of the market – along with her client expertise and strategic insights of market research. Regarded as the home industry expert, Mednick’s concentration is on uncovering emerging market trends, providing competitive threats and evaluating new client opportunities. She is credited with ensuring clients maximized use of their data subscription in the most efficient manner possible. In addition, she has effectively advised clients in seeking an enhanced approach to analyzing, reporting and presenting data to a variety of audiences.

Debra, what is the most exciting or rewarding part of your job? What inspires your passion in your work?

I have the opportunity to meet and consult with a variety of manufacturers and retailers in an industry that is near and dear to me, in which I’ve been involved more than 20 years, starting with my days at Braun appliances.

I’m motivated by clients in the home space – both manufacturers and retailers as well as the media who requests and appreciates not just the data I can bring from my company, The NPD Group, but, also my point of view and connecting the dots, if you will. By way of their demand, I’m motivated to keep it fresh – constantly working to bring new perspectives with the ultimate objective to help clients improve their business. There is also the sense of accomplishment when I’m able to bring new ideas, facilitate strategic discussion or simply affirm a client’s on the right path.

In the past few years, what has changed most in your business? How has your company met these challenges in the way you do your work?

NPD recognizes the needs of our clients to move quickly in today’s retail environment which means adjusting to the evolving consumer and the competitive environment. With that said, NPD is focused on bringing timely, actionable information and solutions to the industry, such as weekly and geographic-based data, to give our clients an edge in an increasingly competitive environment.

Tell us what you will be speaking about and how and this topic is important for Show audiences.

I will be speaking about reengaging the consumer in a vastly changed retail and brand landscape. In the past decade we’ve witnessed unprecedented change with respect to how products are brought to market; consumer influencers and motivators in a halo of seemingly limitless information and opinions ultimately affecting the purchase decision process. To stay competitive, manufacturers and retailers have realized the need to reflect on how they go to market. We’ll explore some examples of success stories as well as current trends across a variety of demographics to help guide building a winning business in home for the future.

What do you see as consumers’ biggest concerns regarding housewares products?

Quality is an overriding theme for consumers in general, not just in the housewares industry, as they have come to realize it may be a trade-off between price and quality. We’ve seen examples where consumers will pay 3-10 times the price for a product which they believe to be better quality, despite lower cost options being available.

What are some of today’s trends or issues that new product development professionals and/or retailers face in the housewares market?

Today, with the credibility of non-traditional selling formats (i.e. infomercials) a new product or company has been able to come in and handily steal significant market share in a category from long-standing, traditional heritage brands. By the same token, retailers are facing unprecedented competition with relatively new formats (i.e. pureplay ecommerce, TV shopping channels and buying direct). Manufacturers and retailers are finding it increasingly challenging to compete in this disruptive and changing retail world.

Thank you, Debra, for sharing your thoughts and giving us a glimpse of your work. We look forward to learning from your expertise at the Innovation Theater on Saturday, March 7 at 1:30 p.m.

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Learn more about The NPD Group’s services at www.npd.com.

Contact Debra directly at:

Debra J. Mednick

Executive Director and Home Industry Analyst

The NPD Group, Inc.

900 West Shore Road

Port Washington, NY 11050

978-536-9120

debra.mednick@npd.com

Inspiring Innovation: An Interview with Cruz del Barrio, Euromonitor International

January 8th, 2015

By Vicki Matranga, Design Programs Coordinator

Learn how to develop and launch the right products for the right customer—with the right methods! Be sure to attend some of the free executive-level educational sessions at the Innovation Theater. These programs will give you a new perspective as you walk the Show and will inspire, inform and improve your business.Cruz del Barrio_2014

The four days of the 2015 International Home + Housewares Show will be packed with events and educational sessions. To help you plan your valuable time at the Show, we preview the 21 presentations that will take place in the Innovation Theater in the Lakeside Center. Don’t miss the chance to meet the speakers in person and for the opportunity to ask questions relevant to your work. All programs are audio-recorded and will be available on www.housewares.org after the Show.

Homewares: Trends and Opportunities around the World—2014 and Beyond

Saturday, March 7 11:30 a.m. – 12:20 p.m.

Innovation Theater, Lakeside Center, Room E350

Today we are speaking with Cruz del Barrio, head of home and garden research at Euromonitor International. London-based, Ms. del Barrio has led the the research program for the home and garden industry at Euromonitor International since July 2011. She has direct responsibility for the content and quality of Euromonitor’s research, which provides strategic analysis of the global market and in-depth coverage of the industry in 32 countries world-wide for gardening, home improvement, home furnishings and homewares. Before heading the home and garden industry, Cruz worked on Euromonitor’s country research on the Spain and UK desk for four and one-half years. Cruz has represented the home and garden industry at leading events including the Home Improvement Forum, spoga+gafa and the International Textile Manufacturing Federation (ITMF) annual conference.

Her program will present a comprehensive overview of the global homewares market combined with detailed trends and market analysis on a geographic level. Audience members with all levels of market knowledge will find key takeaways in this presentation and information on current trends will help them to prepare for what Euromonitor expects to happen over the next five years.

Ms. Del Barrio, what is the most exciting or rewarding part of your job? What inspires your passion in your work?

I have spent the last three years heading Euromonitor’s home and garden database, and in that time have enjoyed most working with our passionate and knowledgeable country analysts around the world who contribute to this database, as well as the clients themselves, while getting to understand their processes of working, their needs and ultimately helping to solve their problems… It’s hugely rewarding… And it’s never a dull day – from robotic garden hoses to bathroom textiles!

Why did you choose to speak at the International Home + Housewares Show?

The International Home + Housewares Show is the biggest and best event in the world for housewares, it’s a great honor to be asked to present… and a fantastic opportunity to meet clients and other players in the industry, to exchange ideas about where the industry is headed and feel the buzz.

Tell us what you will be speaking about and how and this topic is important for Show audiences.

My presentation, World Trends and Opportunities in Homewares, will cover the main trends in our business, on a global and regional level… I’ll be looking at some country case studies as well as the current operating environment for players, with a focus on star performers, such as stovetop cookware and ovenware, so the audience can identify growth opportunities for their business and anticipate the future armed with ideas.

This is your first time presenting at our Theater. What are you looking forward to most from speaking at the Innovation Theater?

I am most excited to present the trends and opportunities in home and garden to a wide audience who I know will benefit and learn from the information we research. As this will be my first time attending and presenting at the International Home + Housewares Show, I am looking forward to seeing everything the Show has to offer and talking with key players in the industry.

What do you see as consumers’ biggest concerns regarding housewares products? What are some of today’s trends or issues that new product development professionals and/or retailers face in the housewares market?

One of the key factors in housewares sales is the housing market – typically, optimism in the property market will drive sales. Housewares benefit from both movements to new homes and interest in improving existing homes, so the current housing crisis in some of Europe’s largest housewares markets such as the UK and the attendant financial crisis in homewares’ largest region, Western Europe, has resulted in patchy growth here. Both consumers and manufacturers are affected. This is, however, offset by developing regions such as Asia-Pacific, where rising female income from the increasing number of females in the workforce is an important factor in growing homeware sales, changing home habits and driving demand for improved quality and performance in homewares.

Thank you, Cruz, for summarizing your work and what you will speak about at our Show. Your presentation should attract an international audience eager to learn more about markets around the world.

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Contact Cruz at

Cruz del Barrio

Head of Home and Garden Research

Euromonitor International

60-61 Britton Street

EC1M 5UX

London

Cruz.delBarrio@euromonitor.com

Tel: 0044 (0) 207 251 8024 ext 1362

And learn more about Euromonitor’s research here: http://www.euromonitor.com/home-and-garden

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