3D RETAILING: Retail Opportunities for Today & Tomorrow
In this insightful session, Marshal Cohen will share his perspectives on winning in the real-time retailing game of thrones. In this era of “more,” the pendulum is swinging in the opposite direction and you need to be prepared with information and insights to create a winning game plan.
- How do you keep your customer excited about yourproducts and drive passion for purchases?
- Are the millennials really the ideal target audience?
- How can you reach them—and beyond?
Join Cohen for this thought-provoking session and you’ll leave with new ideas and strategies to grow your business.
Marshal Cohen is a nationally known expert on consumer behavior and the retail industry. He has followed retail trends for more than 30 years, at NPD and as the head of leading fashion and apparel manufacturers as well as major retailers. As part of his work at NPD, Cohen leads many top firms in long-range and strategic planning sessions. He often utilizes motivational presentations to help launch corporate goals and kick-off meetings. Cohen is the author of two books: “Why Customers Do What They Do”…and “Buy Me! How to Get Customers to Choose Your Products and Ignore the Rest.”