IHA checked in with AIMsights marketing analysts Marsha Everton and Whitney Ryan to hear about their latest research on the needs and behaviors of Millennials and Boomers that they will discuss at the 2019 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics will include design innovation, smart home,…
CONTINUE READING2019 Innovation Theater
Mintel 2019 Household Trend: Healthy Happy Home
IHA spoke with Mintel household care analyst Rebecca Cullen to learn about how the health movement impacts how consumers interact with home and household products, which she will discuss at the 2019 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics will include design innovation, smart home, digital…
CONTINUE READINGIs it Time to Bring Manufacturing Back to the U.S.?
IHA got acquainted with reshoring advocate Rosemary Coates, who will explain the latest in tariff policies that can move a company to bring production back to the U.S. in her presentation at the 2019 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics will include design innovation, smart home, digital…
CONTINUE READINGHome Appliances and Emerging Trends – A Global View Today
IHA connected with trends expert Norbert Herzog with GfK in Germany to hear about his perspectives on global appliance trends which he will discuss at the 2019 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics discussed will include design innovation, smart home, digital commerce, and global market…
CONTINUE READINGOmnichannel Impact on Housewares: Havoc or Opportunity?
IHA caught up with Peter Greene, practice director of consumer durables at Numerator, based in Chicago and San Francisco, to learn about research on omnichannel shopping behavior, which he will discuss at the 2019 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics discussed will include design…
CONTINUE READINGLeverage Trends to Trigger Transactions: Motivate Shoppers to Buy Your Products
IHA got acquainted with marketing strategist Brian Gracon to learn how to understand consumer trends that motivate shoppers which he will discuss at the 2019 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics discussed will include design innovation, smart home, digital commerce, and global market…
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