Chief Housewares Executives Gather at Annual Strategic Senior-Level Conference Tuesday, October 7, 2014 By Vicki Matranga, Design Programs Coordinator Chief housewares executives eager to hear the latest from the front lines of the industry learned from experts who addressed IHA’s annual CHESS conference October 7 and 8. The two-day conference, held at the Loews Chicago…
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CHESS 2014 Examines the “Consumer Path to Purchase”
The consumer’s path to purchase has grown from simply shopping at brick and mortar stores to surfing online retailers, buying direct from manufacturer websites or visiting a store to see a product then finding the best deal online. Industry experts and senior housewares executives will explore what navigating this omni-channel retailing means to housewares suppliers during the…
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