digital marketing

CHESS 2018 Recap: How Brands Must Evolve to Thrive in the Digital Age

Presented by: Sucharita Kodali, vice president and principal analyst, e-business and channel strategy, Forrester Research Kodali studies retailers and brands in the rapidly evolving retail landscape. She offered proprietary Forrester Research data and insight about digital business strategy, omni-channel retailing and consumer trends. She outlined technologies that affect…

Lifestyle Guru Tom Mirabile Shares Insights for Thriving in Today’s Retail Renaissance

“We succeed by embracing change” is his theme at 2018 International Home + Housewares Show It’s no secret the marketplace is experiencing unprecedented and rapid changes in how consumers gather information, shop and buy products. But these changes represent tremendous opportunities for the housewares industry, said Tom Mirabile, consumer trend forecaster for the International…

Meet with Social Media & Digital Marketing Professionals at #IHHS2018!

Navigating today's marketplace is no easy feat, and the digital landscape can be especially confusing. Whether you're looking for a fresh perspective on your digital marketing strategy, insight on how to successfully take on live video, or just have questions you haven't gotten a straight answer to, the Social Media & Digital Marketing Center is the place for you at…

New Digital Media Trends for Driving Outcomes at Retail

IHA gets acquainted with Connie Johnson, EVP, Business Development, Manufacturer Vertical at OwnerIQ, for a preview of her upcoming presentation about digital media marketing trends at the 2017 International Home + Housewares Show in the Innovation Theater. Connie Johnson, a founding team member of Boston-based ownerIQ, oversees the manufacturer business development…

Innovation Insights: An Interview with David C. Aaronson, Digital Inbound

By Vicki Matranga, Design Programs + Services Learn how to develop and launch the best products for your business. Educational sessions during the four days of the 2014 International Home + Housewares Show offer FREE executive-level seminars. To help you plan your time at the Show, we give you a preview of the presentations at the Innovation Theater in the Lakeside…

Join us for a Webinar in Digital Marketing Strategy!

Webinar: Digital Marketing Strategy Mix Free for Specialty Retailers and IHA Members Wednesday, July 11 at 1 p.m. (CDT) Presented by David Aaronson, from WSI Digital Marketing Join IHA on Wednesday, July 11 at 12 p.m. (CDT) for a free webinar with David Aaronson, one of the country's most requested Digital Marketing professionals. David has more than 30 years of…