By Larry Stopa, President of E-Power Marketing Social Media provides a powerful means to interact with your target audience. Listen to what is being said about your brand in social chatter. Is that the perception you want? If not, Social Media offer channels to change audience perception. When posting on Social Media sites, don’t limit your communications to your brand. Expand…
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Using Online Marketing to Build Branding Part 1: A Strong Website Sets the Foundation for Success
By Larry Stopa, President of E-Power Marketing The International Housewares Association is committed to helping members succeed in the digital marketplace. The Blog posts in the Digital Education Series are designed to help IHA members take advantage of the marketing opportunities that the Internet offers. Larry Stopa, President of E-Power Marketing, opens the series with the…
CONTINUE READINGE-Power Marketing to Guide IHA Members How to Boost Search Visibility through Organic SEO
E-Power Marketing, a full service Online Marketing firm, will be back at International Home + Housewares Show offering free consultations from the Social Media Booth (located across from the entrance to the International Business Center in the Grand Concourse Lobby). Schedule your consultation with the E-Power team for advice and recommendations on improving your Website's…
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