IHA reconnected with digital lifestyle expert Carley Knobloch, to learn about the latest trends and products that she will discuss at the 2018 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics discussed will include smart home, consumer shopping preferences, branding and global market trends. Carley…
CONTINUE READINGInnovation Theater
How a House Becomes a Home, In America
IHA chatted with Jeevak Badve, a designer shaping many products and experiences for tomorrow, about his presentation on the future home at the 2018 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics discussed will include smart home, consumer shopping preferences, branding and global market…
CONTINUE READINGLooks Matter: Protecting & Enforcing IP in Product & Packaging Design
IHA caught up with Christopher Carani, noted intellectual property attorney, to learn about latest developments in patent and appearance IP protection – a topic of critical importance in our industry, which he will discuss at the 2018 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics discussed will…
CONTINUE READINGThe Shift (aka Trends) That Will Impact the Future of the Connected Home
IHA reconnected with Kevin Young, of the global design consultancy, Continuum, to learn about his latest research into the evolving needs within the home that will fulfilled by connected devices, which he will address at the 2018 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics discussed will include…
CONTINUE READINGAdvocacy Marketing: A Comprehensive Approach to Retail
IHA got acquainted with Nick Stagge of ExpertVoice to learn about influencer marketing and how it is changing the ways brands communicate with their audiences, which he will outline at the 2018 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics discussed will include smart home, consumer shopping…
CONTINUE READINGHousewares LIVE: How Brand Can Inspire Audiences with Live Video
IHA tracked down Fritz Brumder of Brandlive to learn about how brands can interact with their audiences via new digital platforms, which he will address in his presentation at the 2018 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics discussed will include smart home, consumer shopping preferences,…
CONTINUE READINGMerchandising to the Future of Cooking: It Starts Now!
IHA checked in with Steve Katz, creator of Man the Kitchen, about his latest research on the behavior of male cooks in the kitchen and their preferences for products and environments at retail that he will discuss at the at the 2018 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics discussed will…
CONTINUE READINGStyles, Colors and Consumers: How to Create On-Trend, Retailer-Specific New Products
IHA caught up with Richard Babick, president of Design Research, LLC, to learn how brands can differentiate their product assortments for specific retailers. Rick and Janine Michalek, vice president of market intelligence at Design Research, will present their latest findings at the 2018 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21…
CONTINUE READINGThe Myths of E-Commerce Design
IHA speaks with Bryce G. Rutter Ph.D, founder and CEO Metaphase Design Group, Inc., to learn about his upcoming presentation at the 2018 International Home + Housewares Show about how to design products and experiences for omni-channel shoppers and how to advise retailers challenged by the merging of physical and digital spaces. At the Show, the Innovation Theater will feature…
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