Having a plan is important in all areas of business, but it may be even more important when selling products on an international basis. Conducting international business is complex, and you need to properly plan in order to maximize global success. Creating a plan for each of the following eight topics is essential for success overseas, and the combination of these plans…
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Export 101: Understanding Market Selection
When choosing to sell internationally, market selection is an important but potentially daunting task. There are approximately 194 countries around the globe, and selecting where to begin exporting can have a significant impact on finances and long term success. Often, suppliers begin as an “accidental exporter”, selling to those customers and countries who proactively…
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