By E-Power Marketing Team Online communication has become more and more important, whether you’re talking to customers across the country or suppliers across the globe. Keeping up with communication trends and being able to tailor your communication methods to your audience’s needs will keep you ahead of the competition. The Internet has created a shift from Push to…
CONTINUE READINGUsing Online Marketing to Build Branding, Part 2: Display Your Brand’s Personality on Social Media
By Larry Stopa, President of E-Power Marketing Social Media provides a powerful means to interact with your target audience. Listen to what is being said about your brand in social chatter. Is that the perception you want? If not, Social Media offer channels to change audience perception. When posting on Social Media sites, don’t limit your communications to your brand. Expand…
CONTINUE READINGJoin Cooking With Caitlin at #IHHS13 for Twitter Parties, Innovation Theater Discussions on Social Media and More!
By Kelly Trush, Cooking with Caitlin Well, HELLO housewares! As we stare down another gathering of the international food and housewares communities, we’ve got Chi-town on the brain. We’ve packed our Facebook fans, our Twitter followers, our fellow Pinterest pinners – all of our social-hungry audience – and we’re headed to McCormick Place to gather the good news happening…
CONTINUE READING
