As the Business Head of the Home Division at Shoppers Stop, Mr. Vikram Chitnis is responsible for merchandising and buying for the company’s HomeStop division. Mr. Chitnis is one of the team that started the importation of home products for Shoppers Stop, and he has been involved in merchandise planning and sourcing since the beginning of the HomeStop concept. Under his…
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Shoppers Stop: Key Indian Retailer Update
As a preview to his presentation during the upcoming IBC Global Forum, the following is a brief on Indian retail, Vikram Chitnis and Shoppers Stop, a retailer with an extensive focus on home and housewares. Retail in India continues to expand and develop from traditional “son & pop” shops to organized brick and mortar retail. Organized retail is expected reach $150 bn…
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