By E-Power Marketing Team Online communication has become more and more important, whether you’re talking to customers across the country or suppliers across the globe. Keeping up with communication trends and being able to tailor your communication methods to your audience’s needs will keep you ahead of the competition. The Internet has created a shift from Push to…
CONTINUE READINGsocial media
Using Online Marketing to Build Branding, Part 2: Display Your Brand’s Personality on Social Media
By Larry Stopa, President of E-Power Marketing Social Media provides a powerful means to interact with your target audience. Listen to what is being said about your brand in social chatter. Is that the perception you want? If not, Social Media offer channels to change audience perception. When posting on Social Media sites, don’t limit your communications to your brand. Expand…
CONTINUE READINGThere is Still Time to Sign Up for a Free Online Marketing Consultation at the 2013 Show!
By E-Power Marketing E-Power Marketing, a full service Online Marketing firm, will be hosting free Online Marketing Consultations at the 2013 International Home + Housewares Show. Sign up for a consultation before the show and the E-Power team will review your branded online presence, including your Website, Social Media channels, current search visibility and online…
CONTINUE READINGJoin Cooking With Caitlin at #IHHS13 for Twitter Parties, Innovation Theater Discussions on Social Media and More!
By Kelly Trush, Cooking with Caitlin Well, HELLO housewares! As we stare down another gathering of the international food and housewares communities, we’ve got Chi-town on the brain. We’ve packed our Facebook fans, our Twitter followers, our fellow Pinterest pinners – all of our social-hungry audience – and we’re headed to McCormick Place to gather the good news happening…
CONTINUE READINGE-Power Marketing to Guide IHA Members How to Boost Search Visibility through Organic SEO
E-Power Marketing, a full service Online Marketing firm, will be back at International Home + Housewares Show offering free consultations from the Social Media Booth (located across from the entrance to the International Business Center in the Grand Concourse Lobby). Schedule your consultation with the E-Power team for advice and recommendations on improving your Website's…
CONTINUE READINGFREE Specialty Retailer Consulting Sessions at the 2013 Show, Sign up Now!
Saturday March 2 at 12:00 pm through Tuesday March 5 to 2:00 pm South Building Exhibit Floor Booth #S5235 Sponsored by the International Housewares Association these sessions, normally costing thousands of dollars, are free to you as a Show attendee. There is no-charge for these 45-minute sessions that feature experts in many business areas. Sign-up by selecting a…
CONTINUE READINGIHA Giveaway: Victorinox Swiss Army
This week's giveaway comes to us from member Victorinox Swiss Army, makers of fine cutlery for over 125 years! Victorinox Swiss Army can be found at booth S1874 of the Dine + Design expo of the 2012 International Home + Housewares Show next month in Chicago, but right now you have a chance to take home some of their fine cutlery without leaving your chair! To enter the…
CONTINUE READINGNew #Hashtag for 2012 Housewares Show tweets: #IHHS12
By Wes French, Social Media Coordinator To help bring a little bit of order to the craziness that is the twitter landscape IHA is using #IHHS12 as the official 2012 International Home + Housewares Show hashtag. We encourage all forms of attendees to use the #IHHS12 hashtag when tweeting all types of Housewares Show-related information; be it exhibiting companies, media…
CONTINUE READINGGift Card Giveaway Winners!
By Wes French, Social Media Coordinator IHA would like to say Congratulations to the two winners of our Social Media Giveaway! IHA held a giveaway for two Amazon gift cards worth $75 each at the beginning of the month. The response was terrific and we'd like to thank all of those who entered! The winners were as follows: Facebook - Mary Maskal Twitter -…
CONTINUE READING
