The Brazilian market of 200 million potential consumers presents many alluring opportunities, however, complying with the regulatory requirements and standards make market entry a challenge. The U.S. Commercial Service is therefore offering a program on regulatory compliance for electrics suppliers with an interest in selling into Brazil. To address the regulatory…
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IBC Global Forum: Reaching Africa
After a multi-session deep dive into aspects of entering the mature markets of Europe, IBC Global Forum attendees were introduced to the work of a U.S. government agency charged with assisting companies in entering the emerging markets in Africa. Ambrose Thomas, a commercial assistant with the U.S. Commercial Service in Nigeria, outlined the basic demographics and agency…
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