Richard Ettenson, Ph.D., Professor and Keickhefer Fellow of Global Marketing and Brand Strategy at Thunderbird School of Global Management, offered a two-part Executive Education session that outlined key topics to consider when entering global markets. He engaged participants with questions and encouraged conversations, and included stories about successes and failures in…
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Retail Profile: Now You’re Cooking
Retailer: Now You're Cooking Location: Bath, Maine Founded: 2000 Owners: Mike and Betsy Fear Square footage: 3,000 sq ft Rent or own: Rent When Mike and Betsy Fear first started thinking about opening a kitchenware store in this historic coastal Maine city, they sat down with the late kitchenware guru Bob Coviello, the founder of the H.T.I. Buying Group, at Coviello’s…
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