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IHA’s blog features informative posts written to keep the housewares industry educated and informed about key strategic issues and IHA member services.

Invention Home Spotlight: Pet Christmas Tree Saver

The family cats use it as a hideout/battle ground every year. The dogs? They can't contain themselves from finding out how every ornament tastes. Theres also the chance that Fido decides the christmas tree is an alternate indoor urinal. This is the annual struggle many families face this time of year. The family pets vs. the christmas tree. Or should we say the family's war to…

Things you can see at an IHA New York Press Event

Design Comes Into Focus for 2011 at Media Event By Lisa Casey-Weiss, IHA Lifestyle Consultant IHA will have it's annual Show Preview press event in about a month, Tuesday, January 18 2011 to be exact. The event will be at the Hilton New York from noon-4pm and will have about 70 exhibitors displaying housewares products that will take center stage at the Show in March. The…

IHA Media Events: A View from Behind the Table

By Beth Jester, Public Relations & Marketing Events Manager BISSELL Homecare, Inc. Because BISSELL is headquartered in Grand Rapids, Mich., it can be difficult to reach the shelter, women's interest and other national media outlets in a meaningful, personal and cost-effective way. We look forward to the International Home + Housewares Show each year because many of these…

Housewares Connect 365 Tip: Special Events

By Marie Kulik, Manager of Exhibitor Business Development Generate Interest – Tell us about your special event Housewares Connect 365 allows companies to add information regarding special company news, events, celebrations or milestones that you think buyers, media or consumers may be interested in while attending the Home + Housewares Show. Whether you're demonstrating…

Act Today and Speed Up Your Post-Show Buyer Follow Up! Reserve Your FREE Lead Retrieval Unit / Buyer Connect Unit Compliments of IHA – Limited Quantity Available!

By Sharon Janota Manager, Trade Show Operations Speed up your post-Show follow-up by creating a complete buyer contact list of every buyer who visits your booth. Use this buyer list to track your sales and measure your Show's return on your investment. Don't delay, order your FREE lead retrieval / buyer connect unit while they are still available! Here are the benefits of…

Don’t be a Greenwasher! Make your products sustainable the right way!

By Jeffrey Rosenholtz Vice President, Sustainability Solutions for NextLife Sustainability is a phrase that is widely used, yet rarely understood. Sustainability is about the capacity to endure; to continue with the model you are doing, not just for a long period of time, but essentially, ideally, "forever". A symbiotic relationship where the waste that is generated becomes…

Housewares Connect 365 Tip: Visually Appealing

By Marie Kulik, Manager of Exhibitor Business Development Get noticed - Add catalogs and product images As part of your Housewares Connect 365 listing companies can add catalogs and/or product images FREE of charge. Show the media and housewares buyers what you have to offer by adding product photos or catalog sheets to your listing. In 2010, listings with images were…

InventionHome Product Spotlight: The Amazing Folding Table

Invention Home allows anyone to have their dream realized by making it simple and affordable for people to turn their thoughts and ideas into reality. Here on the IHA blog we'll be getting the word out on some of these housewares products through our Invention Spotlight series. These items could soon become a fixture in your home and your everyday life! The Amazing Folding…

Introducing Housewares Connect 365: The Only Tool You Need to Plan Your Show

By Marie Kulik, Manager of Exhibitor Business Development E: mkulik@housewares.org P: 1.847.692.0139 With the International Home + Housewares Show featuring 2,000 exhibitors annually, including over 500 new companies at the 2010 Show, exhibitors need a good "game-plan" to generate interest with buyers, media + consumers. The Housewares Show has developed housewares…