The 2019 CHESS conference Building for the Future…New Leaders, New Markets will present two full days of content-rich presentations by experts in many fields. On Sept. 25, Embello’s CEO Laiza Cors and Talent Relations Strategist Anne Sage will share their experience in the dynamic field of influencer marketing, now a critical component for targeted communications with…
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CHESS 2018 Focuses on Adapting in the Face of Change
The U.S. economy is doing well but traditional retail is challenged against the dramatic changes brought on by the ever-growing options consumers have for purchasing products. Driving this change is the world of e-commerce, which has expanded from what is now considered traditional digital retailing, such as Amazon, Wayfair and brick & mortar retailer websites, to…
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CHESS 2017 Offers Robust Exploration of Disruption, Evolution in Housewares Marketplace
Wayfair CEO Narij Shah, Futurist David Houle Lead Keynote Sessions The agenda for the 2017 Chief Housewares Executives SuperSession (CHESS) is shaping up as a robust exploration of disruption and evolution in the housewares marketplace, varying consumer lifestyle demographics and the changes suppliers must embrace to grow their business. Recently added to the schedule are…
CONTINUE READINGConsumer Alignment and Embracing Changes for Growth is Focus of CHESS 2017
Marketplace disruption and evolution, a new retail paradigm, channel management challenges, Millennials vs Boomers and lifestyle demographic changes continue to affect the way housewares are marketed and sold. How suppliers can use these challenges to grow their business will be explored in “Consumer Alignment…Embracing Change for Growth” during the 2017 Chief Housewares…
CONTINUE READING2017 CHESS: Consumer Alignment…Embracing Change for Growth
CHESS—Chief Housewares Executive SuperSession—is IHA’s annual senior-level conference for industry leaders. This strategic education and networking event of the year allows attendees to access high-profile industry experts directly and share information and ideas with other housewares and home goods decision-makers. Held every fall, CHESS attracts more than 150 chief officers…
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