CHESS 2018

Retail Evolution and the Housewares Industry

With the overused terms “experiential” and “omni-channel” dominating the retail landscape, Dana Telsey and Joe Feldman will examine key retail trends and explore the ways companies are evolving their strategies, investments and partnerships to drive growth. 8:05 am Wednesday, October 3, 2018 Presenters: Dana Telsey Chief Executive Officer & Chief Research…

Internet Profits: How to Benefit from New Opportunities with Digital Marketing and More

The 2018 CHESS conference will present 10 information-packed presentations by experts in many fields. On Wednesday, October 3, digital marketer Brian Carter will share tips on how to maximize returns on marketing investments with Facebook, Google, Amazon, Instagram and other platforms that have displaced traditional media channels. Carter’s energetic presentation will keep the…

Building Your Talent Bench for the Future

How is your team performing today? How are you grooming them to lead your company’s growth in the future? Jacquie Fazekas believes that developing future talent today is one of the most critical strategic initiatives a housewares company should have. In this session, she will offer leadership “Watch-outs,” tips to avoid the effects of poorly groomed and motivated talent, and…

It Starts With the Customer: How Amazon is Responding to Changes in Customer Behavior

Shopping behaviors and expectations continue to evolve. Amazon has made a variety of changes to the customer experience in response. Mike Popchuk will talk about Amazon’s approach to addressing customer needs and highlight a few of the changes they have made in response. 1:15 pm Wednesday, October 3, 2018 Presenter: Mike Popchuk Director / Category Leader Home,…

CHESS 2018 Focuses on Adapting in the Face of Change

The U.S. economy is doing well but traditional retail is challenged against the dramatic changes brought on by the ever-growing options consumers have for purchasing products. Driving this change is the world of e-commerce, which has expanded from what is now considered traditional digital retailing, such as Amazon, Wayfair and brick & mortar retailer websites, to…