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executive education

CHESS 2018 Focuses on Adapting in the Face of Change

The U.S. economy is doing well but traditional retail is challenged against the dramatic changes brought on by the ever-growing options consumers have for purchasing products. Driving this change is the world of e-commerce, which has expanded from what is now considered traditional digital retailing, such as Amazon, Wayfair and brick & mortar retailer websites, to…

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Let’s Go – Let’s Grow: Reaching Success Factors for Global Growth

As a preview into the upcoming IBC Global Forum, to follow is additional information on the Executive Education Session presented by Dr. Richard Ettenson, Professor of Global Marketing and Brand Strategy of Thunderbird School of Global Management. Dr. Ettenson is an entrepreneur who has founded three start-ups and has published extensively, producing nearly 100 articles,…

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Executive Education: International Negotiation Strategies

As a preview to his Executive Education session during the upcoming IBC Global Forum, the following is a brief on Dr. Denis Leclerc, Professor of Cross-Cultural Communication at Thunderbird School of Global Management.  Dr. Leclerc’s work has been published in multiple journals with a focus on communication and negotiation, including the written research of the impact of…

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Experts To Offer Insight on Navigating Transitional Times

The upcoming presidential election, a changing retail environment, aging consumers and global economic distress are presenting challenging times for the housewares industry. Experts in politics, retail, economics, marketing and supply chain logistics will offer insight into these issues as they explore “Navigating Transitional Times…Through Political, Economic and Cultural…

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How Business Can Win Big in the Age of Aging

Boomers and Millennials—Understanding the Needs of Key Consumer Groups IHA’s 2016 CHESS conference, October 6-7, in Rosemont, IL, offers top-level educational presentations for housewares industry executives. One of the valuable programs on Friday, October 7 will be Peter Hubbell’s analysis of how to reach Baby Boomers and Millennials. Hubbell, CEO of BoomAgers, the New…

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IBC Global Forum: Part 4 – Pragmatically Approaching Western Europe

This is Part Four of a four part series. Part One Part Two Part Three Action Plans Building upon the reports from the discussion groups, Mr. Boutet offered check lists for how to approach entering a market, centered on the SWOT analysis described earlier. He closed by presenting a case study of his firm’s work with one company as it planned its entry into a new market…

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IBC Global Forum: Part 3 – Pragmatically Approaching Western Europe

This is Part Three of a four part series. Part One Part Two Part Four Workshop Session Challenges Attendees to Examine Markets In this interactive portion of the program, attendees were invited to share their questions and perspectives of SWOT (Strengths, Weaknesses, Opportunities and Threats) in doing business in Europe. The four discussion groups joined representatives from…

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IBC Global Forum: Part 2 – Pragmatically Approaching Western Europe

This is Part Two of a four part series. Part One Part Three Part Four Market Strategies Boutet outlined how to consider price, margins, rebates and logistics and special demands. He concluded by challenging the audience to examine their own companies’ SWOT: strengths, weaknesses, opportunities and threats before entering European markets. Practices vary on these key…

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IBC Global Forum: Pragmatically Approaching Western Europe

Speaker: François Boutet, CEO, START’HOM Europe  In 2002, François Boutet founded START’HOMEurope, a commercial consulting agency that helps consumer goods suppliers implement their sales strategies throughout Europe.  Prior to founding START’HOMEurope, Mr. Boutet worked within the consumer goods industry for Leifheit in France and Hills Industries Ltd. within Europe. With…

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