Presented By: Tom Sheng- category leader, consumer electronics and home cleaning, Tmall Global On Monday, September 16, Tom Sheng provided valuable information and insights to Global Forum attendees about the advantages of working with Tmall’s ecommerce platform in China. Tom Sheng has worked for Alibaba/Tmall Global for three years. His current responsibilities…
CONTINUE READINGIBC Global Forum
The IBC Global Forum brings together strategic planning and pragmatic international information to facilitate sales and business development in key export markets. Extensive networking with housewares buyers, industry professionals and seasoned IBC members presents vast opportunities to increase your housewares industry network and sales.
2019 Global Forum Recap: The Rise of Global Influencers
Executive Education Patrick Lynch, Ph.D. Digital Trends Today Clinical Assistant Professor of Analytics and Leadership Thunderbird School of Global Management Dr. Patrick Lynch The Rise of Global Influencers: How to Engage Micro Influences to Fuel Sales - Part One The 2019 Global Forum devoted Monday morning to a deep dive into social media and…
CONTINUE READING2019 Global Forum Recap: The Rise of Global Influencers
Executive Education Patrick Lynch, Ph.D. Digital Trends Today Clinical Assistant Professor of Analytics and Leadership Thunderbird School of Global Management The Rise of Global Influencers: How to Engage Micro Influences to Fuel Sales - Part Two After a refreshment break and conversations, Dr. Patrick Lynch reconvened to dig deeper into the business of…
CONTINUE READINGRetail Overview: Westwing Brazil
Presented By: Andrés MutschlerFounder & CEO - Westwing Brazil On Tuesday, September 17, Andrés Mutschler began the Global Forum’s second day with a success story that demonstrated how one retailer navigated difficult market conditions to launch a new concept to engage consumers. Andrés Mutschler founded Westwing Brazil aiming to inspire and transform every home…
CONTINUE READINGRetail Overview: Culinarium Spain
Carles Montori is responsible for design and implementation of Culinarium’s marketing and communication plan, product selection based on trend evaluation, merchandising strategy, product mix improvement and budget administration. Prior to working for Culinarium, Carles held positions at Mango, Volkswagen-Audi and Y&R, a global marketing communications firm. Carles speaks…
CONTINUE READING2019 Global Forum Recap: Top Market Opportunities: Mexico, Brazil, Colombia/Ecuador, India
Eduardo Lemus, IBC Global Forum program chair, opened Day Two with a summary of the day’s sessions and introduced the IHA Offices and representatives who outlined retail conditions in their countries. Lourdes Ramirez, Mexico; Alex Pinheiro, Brazil; Catalina Moscoso, Colombia and Ecuador; and C.K. Nair, India. Each presenter included names and contact information for buyers at…
CONTINUE READING2019 Global Forum Recap: Top Market Opportunities in International Markets Part One
Directly after a delicious lunch in the lovely garden of The Guild Hotel, Monday afternoon sessions began with a 30-minute group presentation by five IHA global sales offices and representatives. Linus Kolmevik – Denmark, Norway, Sweden Mark Chapman – United Kingdom, Ireland Pascal Glorieux – France, Belgium Tommaso Madotto – Italy Monica Lee – Taiwan Linus…
CONTINUE READING2019 Global Forum Recap: Reception and IBC 101
Every fall, IHA presents the Global Forum, sponsored by the International Business Council (IBC), a special interest group of International Housewares Association members dedicated to increasing their international business. The 2019 Global Forum, at The Guild Hotel in San Diego, Calif., opened Sunday afternoon at 4:30 pm with greetings from Mark Adkison, IHA’s vice…
CONTINUE READING2019 Global Forum Offers Educational Sessions on Global Markets
Housewares suppliers new to the international arena or veteran sales executives wanting to grow their global business will benefit from the 2019 IBC Global Forum, to be held Sept. 15-17 in San Diego, Calif at The Guild Hotel. Overviews by housewares buyers and distributors covering Asia, Spain and the United Kingdom along with sessions on opportunities in key markets around the…
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