millennials

Meet the Parents: Millennials!

IHA checked in with AIMsights marketing analysts Marsha Everton and Whitney Ryan to hear about their latest research on the needs and behaviors of Millennials and Boomers that they will discuss at the 2019 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days. Topics will include design innovation, smart home,…

CHESS 2017 Recap: Generational Family Feud

Moderators: Warren Shoulberg, Publisher/Editorial Director, Home & Textiles Today, Editorial Director, HFN and Gifts & Decorative Accessories... Maureen Azzato, Publisher/Editorial Director, HFN... Taking a cue from a popular TV show, Warren Shoulberg and Maureen Azzato created a fun and interactive presentation to highlight some differences and similarities…

Generational Family Feud

How much do you really know about the purchasing habits and buying patterns of the two most important consumer groups? A team of Millennials will be pitted against a team of Baby Boomers in a live game designed to see how they answer questions that CHESS attendees will have already answered. 1:30 pm Tuesday, October 3, 2017 Presenters: Warren…

What Millennials Want: Focus Group Speaks Out at 2017 Housewares Show

Millennials’ Opinions on Housewares, Shopping and What They’re Looking for May Surprise You! No holds were barred at a focus group discussion with millennial consumers this morning at the 2017 International Home + Housewares Show. The Show’s first keynote, “Millennials Have a Lot to Say About Housewares,” was moderated by Maureen Azzato, HFN editor in chief, and Warren…

Love the One You’re With – Baby Boomers Spending Big

In an interview with Marsha Everton and Whitney Ryan from the AIMsights Group, we learn about their upcoming presentation at the 2017 International Home + Housewares Show. At the Show, the Innovation Theater will feature 21 presentations over four days covering topics ranging from new product design to the smart home. The AIMsights Group focuses on analysis, insights and…

Trends: More Young Men than Women Living with Mom

For the first time since the 1880s, more young adults are living with their mothers than living with a spouse or partner, a trend that may have an impact in how that group shops for housewares. According to a new Pew Research Center report, census data shows that adults ages 18-34 were more likely to be living with their parents in their parents’ homes, rather than setting up…

Stats: Living with Mom & Dad

Staying with Mom and Dad is now the most common young adult living arrangement for the first time on record, according to the Pew Research Center, mostly thanks to a drop in the number of young Americans who want to settle down with a romantic partner. It is a trend that predicts the number of households being set up within that age group and one that housewares retailers…

Impact of Millennials Explored At 2016 International Home + Housewares Show

There’s no question Millennials are making their presence known in the marketplace. New research from HFN on how Millennials make themselves at home was shared today at the 2016 International Home + Housewares Show; the presentation was followed by a panel discussion on what it all means and why business will never be the same again. HFN chief brand officer Maureen Azzato…

Stats: Millennials Not Starting Up New Households

Housewares retailers trying to sell to younger shoppers are stymied by the fact that even while the economy has rebounded, Millennials are still living with their parents. And that appears to be a trend that is going to have long-term effects on a number of markets, from retail to real estate. A report from the Pew Research Center shows that despite improvements in the labor…