Cleaning and baking—two core categories in the housewares industry. CHESS presents two women who influence world-wide audiences about these home activities. Melissa Maker and Gemma Stafford saw fresh opportunities in the emerging social media space and they built their businesses and their audiences the old-fashioned way—with a lot of hard work. Melissa will be joined on by her…
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CHESS 2017 Offers Robust Exploration of Disruption, Evolution in Housewares Marketplace
Wayfair CEO Narij Shah, Futurist David Houle Lead Keynote Sessions The agenda for the 2017 Chief Housewares Executives SuperSession (CHESS) is shaping up as a robust exploration of disruption and evolution in the housewares marketplace, varying consumer lifestyle demographics and the changes suppliers must embrace to grow their business. Recently added to the schedule are…
CONTINUE READINGConsumer Alignment and Embracing Changes for Growth is Focus of CHESS 2017
Marketplace disruption and evolution, a new retail paradigm, channel management challenges, Millennials vs Boomers and lifestyle demographic changes continue to affect the way housewares are marketed and sold. How suppliers can use these challenges to grow their business will be explored in “Consumer Alignment…Embracing Change for Growth” during the 2017 Chief Housewares…
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CHESS—Chief Housewares Executive SuperSession—is IHA’s annual senior-level conference for industry leaders. This strategic education and networking event of the year allows attendees to access high-profile industry experts directly and share information and ideas with other housewares and home goods decision-makers. Held every fall, CHESS attracts more than 150 chief officers…
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2016 CHESS: The Future of Omnichannel Fulfillment
Rick Blasgen is responsible for the overall business operations and strategic planning for CSCMP, an organization whose mission is to deliver leading-edge education and research for the supply chain management profession. He was recently designated Chair of the Advisory Committee on Supply Chain Competitiveness by the U.S. Department of Commerce. Blasgen is a member of…
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2016 CHESS: Getting Better with Age
After a witty comical video about millennials, Maureen Azzato, chief brand officer and editor of HFN, addressed the differences between millennials, Boomers and Gen Xers for creators of new products for these groups. She pointed to demographic trends that marketers should focus on for the growth of consumers over the age of 50. Boomers have the greatest disposable income and…
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2016 CHESS: Protecting Your Company in China
Attorney Scott Sanders addressed sensitive concerns faced by many CHESS attendees whose companies manufacture products in China. Housewares makers often painfully discover that their intellectual property and supply chain is at risk when working with Chinese factories. Business there has changed dramatically in the past decade and contracts have become critical. Sanders posed…
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CHESS 2016: The Evolution of Retail & Industry Impact
The first day’s program set the stage with a panel of housewares executives discussing issues in managing their businesses, followed by two experts who presented CHESS attendees with big picture overviews of the U.S. political scene and global political/economic risks. Day Two offered deep dives into the competitive retail landscape, the complexities of IP protection in China,…
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2016 CHESS: Global, Economic and Political Outlook
After lunch and information about the services offered by CHESS sponsor companies, Bernard Baumohl presented a thought-provoking analysis of current domestic and international economic and political conditions. Baumohl, chief global economist at The Economic Outlook Group, based in Princeton, NJ, specializes in economic analysis, forecasting and geopolitical risk assessment.…
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